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/Case Studies / Mandala

AI Powered Campaign Optimization for a Marketing Agency
Mandala
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AI driven campaign optimization that lifted client ROI, cut ad spend, and saved the team dozens of hours every month.

/Client
Mandala
/Timeline
3 months
/Category
Marketing AI

/Overview

Smarter campaigns, run on autopilot

Mandala managed dozens of client campaigns by hand. We built optimization systems that watch performance around the clock and reallocate budget to what actually works.

Brand system
Brand system
The challenge

/The Challenge

Manual optimization could not keep up

With so many campaigns to manage, the team could only check in a few times a week, leaving budget on underperforming ads.

How do you optimize every campaign, every day, without burning out the team?

/Solution

Continuous AI optimization across every account

We connected the agency's ad accounts to an optimization layer that acts on performance in real time.

  • Real time budget reallocation to top performers
  • Automated reporting clients actually understand
  • Anomaly alerts before spend gets wasted
  • Creative insights drawn from live results
Project detail
Project detail
Project detail
Project detail

/Results

Higher ROI on less spend

Clients saw stronger returns while spending less, and the team reclaimed a full day each week.

50%
Higher ROI
30%
Lower ad spend
20+
Hours saved monthly

Our margins improved and our team finally has time to be strategic. The optimization just runs, quietly and reliably.

Sari Melati
Sari Melati
Director at Mandala
JustSayGO