/Case Studies / Obima

A custom AI agent that scores every inbound lead and routes it to the right rep in seconds, adding millions to the pipeline.
/Overview
Turning raw leads into instant, qualified pipeline
Obima was drowning in inbound but slow to respond. We built an AI agent that reads, scores, and routes every lead the moment it lands, so the best opportunities never go cold.



/The Challenge
Great leads were slipping through the cracks
Manual triage meant hot leads waited hours for a reply. By then, many had already moved on to a competitor.
How do you respond to every lead instantly without hiring a bigger team?
/Solution
An always on AI agent for lead scoring and routing
We trained an agent on Obima's ideal customer profile and connected it straight into their CRM.
- Instant scoring on every inbound lead
- Smart routing to the right rep in seconds
- Automatic enrichment and CRM updates
- Continuous learning from closed deals




/Results
Faster responses, a fuller pipeline
Response times dropped sharply and qualified pipeline grew, adding well over a million in new opportunities.
The agent qualifies prospects instantly and our sales team closes faster than ever. It feels like a teammate who never sleeps.

